LG PHOENIX 3, M150
LG VS425LPP OPTIMUS ZONE 1.5GB/3.8GB 4.5″ SINGLE SIM BLACK
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MOTOROLA MOTO-E4 XT1767, 2GB/16GB, 5″ LCD.
NEOIX MAXIMUS ,7.0″, PHABLET 3 BLACK.
RELOJ-TELEFONO RIU WATCH, GOLD
SAMSUNG GALAXY J1 MINI 3G DS BLACK
SAMSUNG GALAXY J1 MINI 3G DS GOLD
SAMSUNG GALAXY J1 MINI 3G DS WHITE
SAMSUNG GALAXY J1 MINI 3G SS WHITE
SAMSUNG J3 (SM-J327T1) 5″, 1.5/16 GB, 5MP-2MP FLASH, LTE.
SAMSUNG J7 BLACK 2016 LTE DUAL SIM 5.5″, ANDROID 6.0, CAM 13MPX, 2GB
SAMSUNG J7 GOLD 2016 LTE DUAL SIM 5.5″, ANDROID 6.0, CAM 13MPX, 2GB
SAMSUNG J7 PRIME SM-J727T1 METROPCS GOLD 5.5″, ANDROID 7.0, 8-5MPX
SAMSUNG J7 WHITE 2016 LTE DUAL SIM 5.5″, ANDROID 6.0, CAM 13MPX, 2GB
SAMSUNG SM-J120A BLACK BLISTER, LTE , 5MP , ANDROID 6.0 LTE SS
SAMSUNG SM-J120A BLACK CAJA , LTE , 5MP , ANDROID 6.0 LTE SS
SAMSUNG SM-J120A WHITE BLISTER, LTE , 5MP , ANDROID 6.0 LTE SS
SMARTPHONE HUAWEI PLAY MINI G650, CHC-U23, BLACK
SMARTPHONE HUAWEI PLAY MINI G650, CHC-U23, WHITE
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.