CELULAR BLU Z5 GSM 2G BLACK
CELULAR BLU Z5 GSM 2G BLUE
CELULAR BLU Z5 GSM 2G CYAN
CELULAR BLU Z5 GSM 2G GREY
CELULAR BLU Z5 GSM 2G WHITE
CELULAR BLU ZOEY FLEX 3G 1.8″ BLACK
CELULAR BLU ZOEY FLEX 3G 1.8″ GOLD
CELULAR BLU ZOEY FLEX Z-131, 2G, 1.8″ BLACK
CELULAR BLU ZOEY FLEX Z-131, 2G, 1.8″ WHITE
CELULAR CELLACOM M131 GSM BLACK / RED 1.8″ DS
CELULAR CELLACOM M131 GSM BLACK /BLUE 1.8″ DS
CELULAR CELLACOM M131 GSM BLACK 1.8″ DS
CELULAR EPIK E3 GSM BLACK 1.8″ DS, MP4, RADIO FM
CELULAR EPIK E3 GSM BLUE 1.8″ DS, MP4, RADIO FM
CELULAR EPIK E3 GSM RED 1.8″ DS, MP4, RADIO FM
CELULAR GOL M6 ATLETICO BLACK-GOLD 1.8″
CELULAR GOL M6 ATLETICO BLACK-SILVER 1.8″
CELULAR GOL M6 ATLETICO BLUE-SILVER 1.8″
CELULAR GOL M6 ATLETICO BROWN-GOLD 1.8″
CELULAR GOL M6 ATLETICO GRAY-SILVER 1.8″
Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.